Lost our Edge

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During a company meeting I realized I am not working at the right place.  The topic of checked vs carry on baggage was brought up.  The prized hire of the company said something to the affect of the reason we charge for bags is because that is the agreed upon model for the industry.  Immediately I thought, wtf?  We're gonna continue doing things this way because that's the way everyone else does it?  What happened to being fresh, edgy and sleek?  What happened to innovation?  What happened to when everyone turns left we turn right?  

I get that we're in survival mode - but doing things the same way everyone else does is stupid.  Just because that's the way it's done.  That's not playing to win.  That's playing it safe and being extremely risk averse.  We didn't start out doing things the same way everyone else did.  We started out by forging our own path and doing what's right (which was a novelty back then) and doing something different than everyone else.

So keep doing things the way everyone else does.  Who are you?  I don't even know who you are anymore.

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