The modern grocery store
When was the last time you were in a modern grocery store? It's been about a year for me. I typically shop in lousy Walmart neighborhood markets. They're kinda small and have just about everything one needs to sustain themselves.
Back home I went to HEB and was just blown away by the number of choices for things like mustard, barbecue sauce and salsa. There must have been 100 different choices of all of the above. Like, WTH? How many choices are too many choices? Are they catering to the foodie segment of the population? The one that needs mango banana peach green salsa... that sounds more like a smoothie recipe.
What I see is a gluttony of choice. Pretty much epitomizing the fall of America. Who needs 100 different choices of anything?
I've always appreciated simplicity. The older I get the more simpler I want to keep my life. I drive a 19 year old car. It's simple. It works. One has to be engaged to operate it. I drive it. It doesn't drive me.
I don't use Microsoft teams at work. I hate it. If you want to talk to me, pick up the phone and call me. I don't want to respond to some group chat. I don't want to be chained to my desk to communicate with people. I don't want my nose in my phone at work to respond to messages. It's like teams was made for millenials and gen z folk. Those that grew up multitasking and incapable of having a face to face discussion without typing away on a keyboard... Hello - business and work is about relationships. It's not about texting and messaging. Grow up younglings.
I have an iPhone but think that is a mistake. On my phone I don't have very many apps. Why does everyone need an app? Are they making it easier for the user? How much other data is being mined through the app. Where I go. Who I talk to. What I buy. What websites I visit, etc. MOD pizza isn't giving me a discount through their app when I visit 10 times. They giving me a discount because they have access to everything I'm doing between visits. That's where the value is in giving me a little incentive to come back. Guess what? If I like your product I'll come back anyway. I don't need some patronizing discount. Like seriously.
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